First published 2001

Basic Marketing Research

by Naresh Malhotra, Naresh K. Malhotra

Editions tracked
1
First edition
Prentice-Hall, 2001
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First edition

  1. 1st Prentice-Hall2001 Hardback Not yet valued Log in to want this

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Frequently asked questions

Who published the first edition of Basic Marketing Research?

The first edition of Basic Marketing Research by Naresh Malhotra, Naresh K. Malhotra was published in Upper Saddle River, NJ by Prentice-Hall in 2001.

How many editions of Basic Marketing Research are there?

We track 1 edition of Basic Marketing Research, including 1 first edition. Each has its own page with how to identify it.

How can I tell if my copy of Basic Marketing Research is a first edition?

Check the title page and its reverse (the copyright page) against the edition: publisher, place and date should match, with no later printing or edition stated. Where we know the issue points, they are listed on the edition's page.