AAKER, DAVID ALLEN, born 1938

David Allen Aaker

American economist.

Books
5
Editions tracked
5
First editions
5
Nationality
United States
For collectors

Collect David Allen Aaker

Reading guide

David Allen Aaker books in order

In order

First editions, year by year

  1. 1980Marketing ResearchWiley
  2. 1984Strategic Market ManagementWiley
  3. 1991Managing Brand EquityFree Press
  4. 1996Building Strong BrandsFree Press
  5. 2000Brand LeadershipFree Press
Books and editions

Which edition do you have?

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Questions collectors ask

Frequently asked questions

What order should I read David Allen Aaker's books in?

In publication order they begin with Marketing Research (1980), then Strategic Market Management (1984) and Managing Brand Equity (1991). Books in a series are listed in series order on this page.

What was David Allen Aaker's first book?

The earliest book we list is Marketing Research, first published in 1980.

When was David Allen Aaker born?

David Allen Aaker was born in 1938.

How many David Allen Aaker books does MyVolumes track?

We track 5 books by David Allen Aaker across 5 editions, 5 of them first editions.

How do I know if my David Allen Aaker book is a first edition?

Open the book's page here and compare the publisher, place, date and the issue points we list for the first printing with your copy's title page and copyright page.